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The Ideal Protein Protocol is a medically developed, scientifically validated, and nutritionally balanced ketogenic protocol designed to help patients lose weight and better manage their health.

The Ideal Protein Weight Loss Method is a medically designed protocol containing 2 key components – sensible weight loss and sustainable, stable weight maintenance. Our protocol has evolved for over 20 years but was originally established over 2 decades ago by Dr. Tran Tien Chanh. He has spent his entire career researching nutrition, emphasizing overweight treatment and obesity related issues.

The Process


To be followed until 100% of your weight loss goal is achieved

3 Ideal Protein products per day
+ Select vegetables and Unlimited lettuce
+ Dinner meal of your choice*


To be followed for 2 weeks

2 Ideal Protein products per day
+ Select vegetables and Unlimited lettuce
+ Lunch meal of your choice*
+ Dinner meal of your choice*


To be followed for 2 weeks

1-2 Ideal Protein products per day
+ Select vegetables and Unlimited lettuce
+ Breakfast meal of your choice*
+ Lunch meal of your choice*
+ Dinner meal of your choice*


Ongoing Maintenance

*per Ideal Protein Protocol

The Ideal Protein Difference

One-on-One Coaching

Studies show that to lose and sustain weight loss successfully, there is nothing more important than being assisted by a qualified coach. All Coaches are provided ongoing training from Ideal Protein. Through behavior modification and education, our coaches help empower patients with strategies that are critical for long-term healthy weight maintenance.

Proprietary Weight-loss Protocol

Our proprietary Protocol is medically-designed and consistent with scientific and evidence-based guidelines. Patient outcomes are proven to be measurable, predictable, repeatable and sustainable. The Weight Loss Phase was designed to maximize fat loss through nutritional ketosis, a safe and natural metabolic state in which the body’s primary fuel source is coming from ketone bodies – energy molecules produced by “burning fat”.


Throughout this Phase, lean body mass (muscle) is preserved through the intake of our protein-based partial meal replacements, which contain protein of high biological value.

Foods & Supplements

The Ideal Protein Protocol combines whole foods with medically designed partial meal replacements. Lean body mass is preserved through an adequate daily intake of high biological protein. Essential nutrients are provided through daily supplements, water, and low-glycemic vegetables. Our products are FDA label approved and meet the Recommended Daily Allowance (RDA) standards for all macro food groups and micro nutritional needs.

Stabilization & Maintenance Plans

Ideal Protein is a structured three-phase Protocol designed for long-term weight maintenance. The Weight Loss phase is designed to optimize fat loss through nutritional ketosis.

Following weight loss, the body’s biological response seeks to regain lost energy stores. Our Protocol attenuates this response through the Stabilization phase by adjusting macronutrient intake in the right proportions to effectively manage hunger, promote greater satiety, and maintain weight loss.

During the 12-month Maintenance phase, patients continue to receive ongoing education, support, and strategies from their coach and clinic to maintain their weight loss and daily navigate an extensive food landscape.

Clinical Outcomes You Can Trust

According to a study conducted and published by Aspirus, an eight-hospital health system in Wisconsin and Michigan, entitled Effect of the Ideal Protein Weight Loss Method on Weight Loss and Metabolic Parameters,¹ 233 patients completed at least 12 weeks of the Protocol. The 12-week results were presented at the Cleveland Clinic’s 9th Annual Obesity Summit and at the Annual Scientific Meeting of the National Obesity Society.

Our peer-reviewed, published research demonstrates that, among patients who completed the study, metabolic health can be improved in as little as 12 weeks.




Total Body Weight


Blood Pressure



* Total Body Weight -3.5lbs/wk for men and -2.4lbs./wk for women

Study Concludes: The Ideal Protein Protocol produces improvements in blood pressure, lipid profile, particularly in regard to triglyceride levels and fasting glucose levels. The findings suggest that due to the successful weight loss reported, the Protocol could help with cardiovascular risk.

¹Effect of the Ideal Protein Weight Loss Method on Weight Loss and Metabolic Parameters By: Timothy Logemann, MD; David K. Murdock, MD, MS; Kelly O’Heron, RD & Adam Hoffmann

The Impact of Ideal Protein Protocol

3-year Weight Maintenance

3-year Weight Maintenance & Healthcare Savings

A study conducted by Aspirus reported that after 3 years, participants who completed the Ideal Protein Protocol maintained an average weight loss of 12.8%, resulting in an 18% reduction in overall average claim care costs, saving an average of $916.97 per participant, per year. ²

A study published by The American Journal of Clinical Nutrition reports that if individuals can succeed at maintaining their weight loss for 2 or more years, they can reduce their risk of subsequent regain by nearly 50%.

Weight Loss & Lean Mass Preserved

Robust Weight Loss with Lean Mass Preserved

After 16 weeks on the Ideal Protein Protocol, males lost an average of 25% fat mass while preserving 98% lean body mass and females lost an average 24% of fat mass while preserving 95% lean body mass.

A 2014 Obesity Review states: “Maximizing fat loss while preserving lean tissue mass and function is a central goal of modern obesity treatments. A widely cited rule guiding expected loss of lean tissue as fat-free mass (FFM) states that approximately one-fourth of weight loss will be FFM (i.e. ΔFFM/ΔWeight = ∼0.25), with the remaining three-fourths being fat mass.” 

Inflammation & Heart Health

Inflammation & Heart Health

A 19-week study with the Avera Cancer Institute reported a 40% reduction in C-reactive protein for patients who completed the Ideal Protein Protocol. The study also reported a rapid decline in resting fasting insulin and a mean weight loss of 19.9% body fat. 


Studies show increased CRP levels are associated with a higher risk for inflammatory conditions.

Non-Alcoholic Steatohepatitis (NASH)

Non-Alcoholic Steatohepatitis (NASH)

The goal of this study was to examine the impact of the Ideal Protein Protocol on metabolic parameters and markers of liver disease in patients with non-alcoholic steatohepatitis.

The findings highlight the beneficial effects of the Ideal Protein Protocol on liver enzymes and a marker of liver fibrosis among a group of patients with NASH

Experts estimate that the prevalence of NASH is up to 12%, over 16 million US adults, with estimates of a 63% increase by year 2030.

The Benefits

Our higly-trained professionals at McLean Ideal Body will help you keep the pounds off, so that you can enjoy renewed skin and body, a slim and toned body shape, and an energy level that you deserve!

Diet Coaching
Sports Nutrition
Weight Loss
Vitamins & Suppliments
Sleep Better
Less Joint Pain
Better Hair, Skin and Nails
Maintain or gain muscle mass